‘Drivers’ is an interview series with prominent Israeli business figures.

The host, Erin Kopelow, is co-founder and director of business development for Tel Aviv University’s Sofaer International MBA and a recent graduate of the Kellog-Recanati Executive MBA. Originally from Canada, Erin moved to Israel nine years ago and currently lives in Tel Aviv.

In 2005 Google opened its offices in Israel to harvest the best engineering talent Israel had to offer. Google Trends and Google Autocomplete are just two examples of what Google Israel then contributed to the global company.

Another extremely ambitious project initiated in Israel was The Google Cultural Institute, a hub for virtual exhibitions and archives collected from museums all over the world.

Paul Solomon, Head of Communications and PR of Google Israel, describes how it all happened.